The Chevrolet Impala is a full-sized automobile built for the Chevrolet division by General Motors. Ed Cole, Chevrolet's chief engineer in the late 1950s, defined the Impala as a "prestige car within the reach of the average American citizen." The Impala in the 1960s was typically positioned just below the top luxury trim Chevrolet Caprice, but above the most economical models such as Biscayne or Bel Air, and most readily distinguished by a pair of 3 rather than 2 taillights at its rear. It vied against other full size cars such as the Ford Galaxy 500 and the Plymouth Fury.
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